How to Use Artificial Intelligence Tools to Generate Strategic Content in Project Management: ChatGPT, Gemini, Heygen, Canva, and Sora

In the development of any project, clear and effective communication is just as important as planning and execution. To achieve this, I use artificial intelligence tools that allow me to create presentations and audiovisual content quickly, professionally, and aligned with the objectives of each initiative. Some videos, such as Triangulando en Español, help communicate to the potential audience, in a clear and visual way, what the project is based on and how it is developed, facilitating understanding and conveying its purpose. More informative videos, such as the one on using AI to assess project eligibility, serve as a reference for others to simplify critical processes in carrying out their own activities, providing clarity and efficiency in decision-making. The video from Family Solutions Institute, a company offering resources for AMFTRB certification preparation, not only supports digital marketing strategies but also reinforces the strategic narrative of the services offered by the company, showing how each resource contributes to overall goals. In this sense, promotional videos are not just dissemination elements: they are strategic outputs within the project management phase, integrated as tools to document, communicate, and support key decisions. This ensures that each audiovisual action has a clear purpose, aligned with the project objectives, beyond its promotional value. Click on the image to view the three examples.

Eva M. Martínez

1/15/20261 min read

Diseño, contenido, IA